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Lead Magnet from Idea to Closing in 6 Phases

Builds a lead magnet in six phases: 10 ideas, 10 titles with the best 3, a detailed outline, the introduction, one content section with a concrete action and a closing that leads softly to your paid offer.

lead magnetopt-inoutlinetitlesfunnel
  1. Phase 1 — 10 lead magnet ideas
    Audience: [audience]
    What I sell: [offer]
    
    Task: generate 10 lead magnet ideas. For each one give a title, the format, and one sentence on why my audience would put it to use straight away.
    
    Focus: quick, tangible results rather than broad or inspirational content.
  2. Phase 2 — 10 titles and the top 3
    Lead magnet: [lead magnet idea]
    Audience: [audience]
    
    Task:
    1. Write 10 titles for this lead magnet in a range of formats: numbers, outcomes, problems, with and without a label for the format (e.g. "checklist", "guide").
    2. Choose the 3 strongest and explain why.
    
    Keep every title specific and clear.
  3. Phase 3 — Detailed outline
    Lead magnet: [title and format]
    Audience: [audience]
    
    Task: create a detailed outline for this resource, made of:
    - an introduction
    - structured sections, each with a clear heading and its key points
    - a closing that sends the reader toward a next step
    
    The outline should be detailed enough that I can write the resource directly from it.
  4. Phase 4 — Introduction
    Lead magnet: [title and outline]
    About me: [your credentials]
    
    Task: write the introduction (under 200 words). Address the reader's situation directly, establish my credibility and explain clearly what they will get and how to use it.
  5. Phase 5 — One content section
    Lead magnet: [title]
    Key point of this section: [key point]
    
    Task: write one section, under 300 words. Cover that single key point, include a concrete example and make sure the reader leaves with one clear, specific action to take right away.
  6. Phase 6 — Closing
    Lead magnet: [title]
    My paid offer: [offer]
    
    Task: write the closing, under 200 words. Recognize the progress the reader has made, show what is now within reach and present my paid offer as the natural next step, without a hard pitch.
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